AR is for Automotive Revolution

During my tenure at Meta, I had the privilege to work with many Automotive Brands on developing their Augmented Reality vehicles. From the early days of low poly cars, to the photo real filters filled with capabilities of today, we pushed the boundaries and brought clients along the ride. I oversaw the creative, production and deployment of a large number of AR campaigns, across Meta surfaces, for the North America automotive industry. Below is a fraction of the campaigns we shipped.

GRAND WAGONEER

A showcase of the vehicle’s interior as a rarefied space of luxury

Mobile ad unit

Mobile ad unit

HYUNDAI TUCSON

Demonstrating the all-terrain capabilities

Mobile ad unit

Mobile ad unit

Gamefying the joy of drive in the Toyota family of vehicles

Mobile ad unit

TOYOTA

Mobile ad unit

Mobile ad unit

Mobile ad unit

Mobile ad unit

Demonstrating the vehicle’s true scale in the environment

VOLVO

Showing off customization and proving it fits in with your lifestyle

MINI

HYUNDAI IONIQ 5

Showing off the EV’s charging speed

GENESIS GV80

Customizing trim, color and wheels

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